Neutral Bay Bakery My Little Cupcake Closes After 22 Years

A long-established bakery in Neutral Bay has closed permanently, with My Little Cupcake confirming it will not reopen in 2026 after more than two decades in operation.



Closure Confirmed After Christmas Eve 2025

The Ben Boyd Road business ceased trading on Christmas Eve 2025, ending a 22-year presence in the Neutral Bay retail area. The closure was announced publicly through the business’s social media channels.

Over its years of operation, the bakery became known for cakes and cupcakes made on site, as well as in-store experiences that attracted repeat customers from across Sydney.

Reasons Given For Ending Trade

The decision to close was attributed to several factors occurring at the same time. These included the end of the shop’s lease, the building being prepared for sale, and an ankle replacement surgery of the owner scheduled for early 2026. 

Together, these circumstances led to a decision to retire rather than continue operating the business. No plans were announced to reopen the bakery in another location.

Other Retail Departures Noted In The Area

The closure was reported alongside other business exits previously identified in Neutral Bay, including Dymocks, Pearsons Jewellers, Merrigal Gifts, Ezzelinos Italian and a long-standing discount store. No additional details were provided on the timing or circumstances of those closures.

Property Details At Ben Boyd Road

Property records cited in reporting show the site occupies a 330 square metre landholding. The land was last valued at $1.95 million and is zoned for low-density residential use. At the time of reporting, no sale listing had been recorded.

Community Response And Reflections

The announcement prompted an outpouring of responses from customers, former staff and local residents. Many shared memories of birthday cakes, weddings, children’s milestones and regular visits spanning multiple generations. Messages consistently expressed appreciation for the role the bakery played in personal celebrations, along with well wishes ahead of retirement and surgery.

An End To A Long-Running Chapter



With the business closed and the property yet to be listed for sale, the future use of the site remains undetermined. For now, the closure marks the end of a 22-year chapter in Neutral Bay’s local retail landscape.

Published 2-Jan-2026

Appeal Lodged for Ben Boyd Rd Apartment Development in Neutral Bay

An appeal was lodged for reconsideration of a proposed boutique apartment development on Ben Boyd Rd in Neutral Bay.



The proposed development seeks to establish 19 three-bedroom and 4 two-bedroom apartments across a six-storey building with two levels of basement car parking at 96-98 Ben Boyd Rd, Neutral Bay.

The planned development would be developer Podia’s second project in Neutral Bay following the 25-apartment “Premier Place” which is already nearing completion.

Artist’s impression
Artist’s impression | Photo Credit: North Sydney Council / northsydney.nsw.gov.au

The proposed development will replace the existing two-storey brick home and the four-storey apartment block that sit on the 1,699sqm site. The project is estimated to cost close to $20 million.

The proposal attracted 25 submissions with several concerns raised including overdevelopment, increased traffic, inadequate parking and loss of privacy.

“We believe that they have designed a building that is too large for the site, which is why they are breaching multiple planning controls as well as including car lifts to be able to meet parking requirements. We are also concerned about the design of the eastern facade, that it will impact our privacy, the current structure has significantly less windows facing our property.” A. F.

“There is not adequate parking. 19 x 3 bedroom apartment should have at least 2 parking spaces and the remaining 4 x 2 bedroom apartments need at least 1 parking space and then visitors parking. There is only 39 parking spaces, which isn’t enough. They should have 42 parking spaces, plus 6 visitor parking which one should be and Electric Vehicle Charging Station.” – M. A.

“This is a gross over development of the site provided as even the CGIs (provided as part of DA submission) show how this development will completely “overshadow” all surrounding developments even making the adjoining high-rise towers look insignificant.” – D.M.



The proposal under DA86/22 has not been determined since it was lodged on 25 March 2022. According to Land and Environment Court of NSW, a development application is taken to have been refused if:

  • the development application was lodged with the consent authority
  • a certain period of time has elapsed, and
  • there has been no determination.